Supporting the Hillingdon Chamber Expo
If you’ve been travelling through Hillingdon recently, you might have spotted the bus advertising campaign promoting the Hillingdon Chamber of Commerce Expo in June. That campaign was planned and bought by us.
Vickram, our Managing Director, has been a member of the Hillingdon Chamber of Commerce since earlier this year, and getting involved with the Expo felt like a natural fit. Not only did he attend the event, he also arranged the OOH advertising campaign to help drive attendance.
“Showing up in my local community is a great way for me to meet more people. The Chamber is a fantastic organisation which pulls together some amazing people.”
Hillingdon is home for Vickram, and supporting local business is something he cares about. “Hillingdon is a fantastic, diverse community which I love.”
The bus advertising campaign was designed to reach people across the borough in the weeks leading up to the Expo, putting the event in front of thousands of commuters, shoppers and local residents every day. Bus advertising works because it delivers repeated exposure across the areas that matter, reaching people where they live, work and travel.
It was also a chance to demonstrate what we do best. Whether it’s promoting a local business event or running a national campaign for a major brand, we plan and buy advertising that reaches the right audience.
“It’s always been at the back of my mind to run my own business. The freedom to be able to take the lead and go in a direction I wanted was what I had always dreamed of. It’s definitely been the best decision. When you look at the bigger picture and you see your work out in the world, it’s a good feeling.”
If you’re looking to promote an event, reach a local audience, or plan an advertising campaign across any channel, get in touch.
This article is based on an interview with Vickram originally published in Hillingdon Business magazine by the Hillingdon Chamber of Commerce. You can read the original piece here.
Or watch the video interview below.
